Stack — CRM Development

CRM development for UK businesses.

Monday.com and Go High Level are the CRM platforms at the centre of most of what we build. We configure them to match how your business actually works — pipeline stages, automations, dashboards and integrations that your team uses every day, not once and then ignores.

The problem with most CRM setups

A CRM out of the box isn't a CRM working.

Generic boards nobody uses

Most businesses set up Monday.com or Go High Level, build a few boards from default templates and find the team ignores it within a month. The tool isn't wrong — the setup is.

No automation, so it's just a spreadsheet

Without automations, a CRM is a visual spreadsheet. The value is in the workflows — status changes triggering actions, data moving between boards, the right notification sent at the right moment.

Disconnected from the rest of your tools

A CRM in isolation is one more system to update manually. Connected to your email, Xero and Make.com automations, it becomes the operational source of truth — updated automatically, not by hand.

No reporting that management actually reads

Default dashboards show activity, not outcomes. We build the views and reports that tell you what's actually happening — pipeline health, conversion rates, team workload, deal velocity.

What we build

CRM configured for your operation.

Every setup is built around how your team actually sells and operates. We work with Monday.com for complex operational businesses and Go High Level for businesses running sales funnels and marketing automation alongside their CRM.

01

Sales pipeline and deal management

Lead capture, deal stages, owner assignment, activity logging and probability weighting — configured for your sales process. Connected to email so activity is captured automatically, not entered manually. Works across Monday.com and Go High Level depending on your stack.

02

Go High Level funnels and automation

Lead capture funnels, nurture sequences, pipeline stage triggers and automated follow-ups configured end to end. GHL's automation suite connected to your CRM pipeline so no lead falls through the cracks between marketing and sales.

03

Operations and project boards

Client delivery, internal projects and operational workflows visible in one place in Monday.com. Dependencies mapped, deadlines tracked, status updates automated so managers aren't chasing progress reports manually.

04

Make.com integration and dashboards

Native CRM automations for simple triggers. Make.com connected for complex multi-step workflows — proposal generation, Xero invoice creation, reporting pipelines triggered by deal stage changes. Management dashboards showing pipeline value and team workload from live data.

What changes

A CRM your team actually uses.

One place
Pipeline, ops and activity visible without switching tools
Automated
Stage changes trigger actions — no manual follow-up required
Connected
Linked to Xero, email, Make.com and proposal tools
Live
Management dashboards updated without manual input

Already paying for a CRM?

Book a discovery call. We'll review your current setup and show you what it should actually be doing.

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